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Artists & Repertoire (A&R)

The A&R function has usually been associated with record labels, but with our large base of more than 150,000 members – including music publishers, who are especially adept at fostering collaboration – SOCAN realized that creating an A&R strategy would result in greater value for them. We help our incredibly talented and business-savvy members benefit from expanded opportunities. Intended to be completely complementary to the role of our music publishers, the A&R approach strives to optimize the industry contacts within a strong team, ensuring that SOCAN effectively recruits and retains the members necessary to build its regional, national, and global repertoire of songs and compositions. The A&R approach is aimed at helping our members engage with the marketplace, and collaborate within it, to a greater degree. Our A & R team use their industry contacts, and their talent-assessment, career-development, and people-connecting skills to assist all SOCAN members – not only songwriters, but screen composers and music publishers as well. SOCAN’s A&R strategy is our strongest effort yet to live up to our brand: “Music. People. Connected.”

Drake
Member

Drake

Having expanded the lyrical range of rap into sensitive emotional territory, and then sonically into Caribbean and global flavours, SOCAN member, multiple Grammy winner and unofficial Toronto ambassador Drake has become one of the most commercially successful contemporary male pop stars in the world. With his album More Life, Drake earned a record 89.9 million streams on Apple Music and 61.3 million plays on Spotify in its first 24 hours. More Life was Drake's seventh consecutive No. 1 album on the Billboard 200, and earned 505,000 equivalent album sales in its first week. It allowed him to chart 24 songs simultaneously on the Billboard Hot 100.